by Cannonball Digital | Sep 17, 2026 | Insights
One of the most important roles for a marketing agency is to answer one, very important question when it comes to running a campaign: Did it work? On the surface, this looks and sounds like a very simple question, but when you’re standing in front of a room with the...
by Cannonball Digital | Sep 1, 2026 | Digital Advertising
Today’s customers don’t follow a straight path to making a purchase. They browse websites, watch videos, scroll social media, stream music, and compare options across multiple devices before ever contacting a business. While search engine optimization...
by Cannonball Digital | Jul 22, 2026 | SEO, Strategy
Most businesses treat social media and SEO like two totally separate jobs. Social lives over here, Google rankings live over there, and the two never really talk to each other. But that’s not quite true. What you post, how people engage with it, and how your...
by Cannonball Digital | Jul 13, 2026 | SEO
Have you heard recently that SEO is dead? These claims seem to circulate across social media whenever there’s a monumental shift in SEO. Here’s the truth. SEO isn’t dead. But it has changed. There’s advice still floating around that’s years out of date,...
by Cannonball Digital | Jul 13, 2026 | Strategy
If you’re a business owner, you don’t wake up thinking: “Let’s run some demand gen or content marketing campaigns.” If you’re a business owner, you’ve likely experienced advertising frustration and even tried tactics like...
